E-commerce business
Product positioningContentMeta AdsProduct pagesConversionRemarketingAnalytics
Private · Practical · Built around your business
Build the digital skills
to grow your own business.
An 8-week private, hands-on program where you learn digital marketing, websites, content, advertising and digital tools by working directly on your actual business.
No dummy projects. Your business is the project.
8 weeksPrivate roadmap
1-to-1Business mentorship
1 businessYour real project
One principle
Your business is
the project.
No dummy projects. No generic case studies. Everything we work on connects back to your real business.
Your product
Your website
Your customers
Your campaigns
Your numbers
Why this exists
You don't need another digital marketing course.
If you're already running a business, your objective isn't to collect another certificate. You need to understand how your business acquires customers online, what your website needs to do, what content to create, how advertising works and which numbers matter.
Generic courses teach everyone the same syllabus.
We start with your business.
How do I get the right customers online?
Should I use Meta Ads or Google Ads?
Is my website actually converting visitors?
What content should I create?
What numbers should I track?
What should I handle myself — and what should I outsource?
How it works
Learn it. Use it.
Understand what happened.
01
Learn
Understand the principle and why it matters.
02
Build
Apply it directly to your own business.
03
Run
Put it into the real world.
04
Measure
Observe real customer, website or campaign data.
05
Review
Discuss what happened with your mentor.
06
Improve
Make the next decision based on real evidence.
Your roadmap
The program adapts to your business.
Every participant begins with a business and digital-presence diagnostic. COAB then creates an individual roadmap around the actual needs of the business.
Local / service business
Google visibilitySearch advertisingLanding pagesLead generationReviewsWhatsApp / inquiry handlingAnalytics
One framework. Different roadmap for every business.
Program structure
Eight weeks.
Built around your business.
Week 0
Business diagnostic
Product, customer, pricing, positioning, competitors, digital presence and objectives.
Primary output: Individual Digital Growth Roadmap
Week 1
Customer, positioning & offer
Clarify your target customer, message, offer and customer journey.
Week 2
Website & conversion
Improve structure, landing pages, calls to action, lead forms and mobile experience.
Week 3
Tracking & analytics
Understand website analytics, campaign tracking, conversions, UTMs and key business metrics.
Week 4
Content & design
Build a practical content system and create clear, consistent everyday business creatives.
Week 5
Video & social
Learn simple shooting, framing, audio, hooks, editing, captions and distribution.
Week 6
Paid acquisition
Prepare or launch an appropriate Meta or Google campaign for your real business.
Week 7
Optimisation
Review real activity and make sensible decisions from campaign and website data.
Week 8
Your 90-day growth system
Decide what to continue, stop, measure, test, manage and eventually outsource.
The sequence and emphasis may change depending on what your business actually needs.
The team around you
One program.
Specialists when you need them.
Depending on your roadmap, the relevant COAB specialists join where their expertise is useful. These are not separate courses.
Business & technology
Business systems, digital operations, technology decisions, AI and automation.
Digital marketing
Strategy, acquisition, Meta, Google, SEO and measurement.
Web
Websites, landing pages, conversion and digital infrastructure.
Design
Practical visual communication, business creatives and brand consistency.
Video & content
Practical content creation, short-form video and editing fundamentals.
Not just sessions
Learning happens between the sessions too.
You execute a practical task, report progress, review what happened with your mentor and make the next decision from actual results.
Session
Implement
Report
Review
Next action
Program investment
Private Business Growth Program
₹49,000 + applicable GST
8 weeks · private · one real business
Apply for a Discovery CallIncluded
Initial business diagnostic
Individual 8-week roadmap
Private mentoring sessions
Relevant specialist sessions
Hands-on work on your actual business
Website and digital-presence guidance
Marketing and advertising fundamentals
Content, design and video guidance
Analytics and performance review
Implementation assignments and feedback
Final 90-day growth roadmap
Advertising spend, domain/hosting charges, premium software, paid tools and other third-party costs are not included.
Who it's for
Built for people running real businesses.
A good fit
Business owners and founders
E-commerce operators
Local and service businesses
People preparing to launch a real business
People ready to implement every week
Not designed primarily for
People mainly seeking a certificate
People primarily looking for placement
People looking for a digital marketing job course
People wanting traditional classroom training
People unwilling to implement between sessions
Your next step
Bring your business.
We'll build the roadmap around it.
Tell us what you're building, where you're currently stuck and what you're trying to achieve. If the program is a good fit, we'll begin with a discovery conversation.
Apply for the Program